We surveyed over 200 comp professionals to uncover how today’s teams are rethinking incentive compensation in the face of market uncertainty and rising complexity. This year’s report dives into the top trends, challenges, and opportunities shaping the future of ICM—from the rise of AI to the cost of manual work, and why “set-it-and-forget-it” plans no longer cut it. Discover how leading teams are turning comp into a strategic lever for growth and efficiency.