Flexible & scalable bonus plan building
Design bonus & MBO plans that grow with your business.
Flexible Goal-Setting That Evolves with Your Needs
Create, modify, and align objectives across all levels of your organization.
Fully Customizable Performance Measurement
Tailor goals to specific roles, departments, and individual contributor needs with configurable KPI tracking.
Agility to
Stay Ahead
Quickly adjust plans in real-time to reflect changing business strategies and market conditions.
Explore our new thought leadership hub for all things incentives and planning.
Explore the Multiplier
Seamless goal scoring & approvals
CaptivateIQ Bonuses streamlines performance workflows with intelligent automation.
Flexible Goal-Setting That Evolves with Your Needs
Create, modify, and align objectives across all levels of your organization.
Fully Customizable Performance Measurement
Tailor goals to specific roles, departments, and individual contributor needs with configurable KPI tracking.
Agility to
Stay Ahead
Quickly adjust plans in real-time to reflect changing business strategies and market conditions.
Transparency & performance
Give sellers transparency into performance.
Real-time Performance Tracking
Provide real-time visibility into individual and team progress against strategic objectives.
Equitable Performance Tracking
Ensure the team is measured & compensated consistently with clear transparency & approval flows.
Actionable Performance Intelligence
Generate insights that connect individual achievements to broader organizational goals.
Types of performance-based
bonus programs.

Revenue Performance
Set and track progress toward annual revenue targets with clear visibility across teams.
- Cascade goals from leadership to sales teams
- Link compensation directly to revenue achievement

New Logo Acquisition
Focus on bringing new customers into your business with strategic acquisition goals.
- Track new customer acquisition against targets
- Monitor pipeline creation for new business

Gross Margin Improvement
Focus teams on delivering not just revenue, but profitable revenue that improves business health.
- Track margin percentages by product or service
- Monitor cost inputs alongside revenue

Expansion & Upsell Improvement
Drive growth through existing customer accounts with strategic expansion objectives.
- Set account-specific growth targets
- Track product adoption and expansion

NPS Measurement
Make customer satisfaction measurable and actionable through NPS tracking.
- Set target NPS scores by customer segment
- Track progress and improvements over time
Time to Value
Accelerate the path to customer success with efficient onboarding processes.
- Measure implementation and onboarding timeframes
- Track milestone achievement during customer setup
MBOs are more than a performance management strategy—it's a philosophy of organizational potential



One agile platform
from planning to payout
Talk to our sales performance experts to learn how you can makesales planning and compensation a strategic growth driver.
