Planning Week: Your 2025 guide to incentive & sales planning. Register now.

Set Up for GTM Success: Tricks & Treats for Nailing Your Annual Sales Planning

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When approached strategically, effective and timely sales planning can be a powerful lever for Go-to-Market (GTM) teams, helping clarify priorities, focus teams on revenue objectives, and boost rep confidence, motivation, and productivity. But of course, the process doesn’t come without a few spine-tingling challenges.

Watch CaptivateIQ’s Director of RevOps, Johnathan Warren, discuss with Adam Edmiston (Associate Director of RevOps & Strategy at Bloomreach) and Sean Lane (Founding Partner at BeaconGTM) how to make sales planning a treat with a few handy tricks.

Register to learn:

  • Best practices for how to approach the end-to-end process without fear
  • Tips for conjuring up effective capacity, territory, and quota plans
  • How to drive quota attainment with strategic incentive design

Speakers

CaptivateIQ elevates expert voices from within the company and invites top minds from the world of ICM and SPM to lend their outlook and perspectives.

Adam Edmiston
Adam Edmiston
Associate Director, Revenue Operations & Strategy, Bloomreach
Johnathan Warren
Johnathan Warren
Director of Revenue Ops, CaptivateIQ
Sean Lane
Sean Lane
Founding Partner, BeaconGTM; Formerly Drift & Upserve

One agile platform from planning to payout

Talk to our sales performance experts to learn how you can make sales planning and compensation a strategic growth driver.